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Will Your Brand Be "Multi-Player" in the Near Future?
The Content Community Commerce Flywheel and how it's set to affect all marketing
McKenna Sweazey
Jan 25
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Will Your Brand Be "Multi-Player" in the Near Future?
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Why we need a 3D internet. Or, my hopes for the future of online shopping and the FROW.
Not a predictions post. Not really, anyway.
McKenna Sweazey
Jan 10
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Why we need a 3D internet. Or, my hopes for the future of online shopping and the FROW.
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December 2022
Christmas shopping in the metaverse! A report card for 2022.
Cue some holiday tunes… I want to take a look at the state of Web3 Christmas commerce and see what it portends for next year.
McKenna Sweazey
Dec 22, 2022
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Christmas shopping in the metaverse! A report card for 2022.
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Where are we going to wear digital fashion? In Harry and Megan’s Metaverse?
What happens to trends and street style in a world of a thousand metaverses?
McKenna Sweazey
Dec 7, 2022
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Where are we going to wear digital fashion? In Harry and Megan’s Metaverse?
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November 2022
TSwift Virtual Concerts AKA Why We Need Tokens in the Metaverse
Lightly inspired by SBF but not in the way you think....
McKenna Sweazey
Nov 17, 2022
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TSwift Virtual Concerts AKA Why We Need Tokens in the Metaverse
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I’m not suggesting the Spice Girls join Fortnite, but….
One little Instagram reel and suddenly I'm hopeful for their return
McKenna Sweazey
Nov 9, 2022
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I’m not suggesting the Spice Girls join Fortnite, but….
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Owen Wilson! The chance of a lifetime! Salon metaXmoda!
Ha, ok, that’s a serious exaggeration/outright lie.
McKenna Sweazey
Nov 3, 2022
2
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Owen Wilson! The chance of a lifetime! Salon metaXmoda!
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The Metaverse Will Make Disney Stars Out of All Of Us
Ok, maybe just a handful of us.
McKenna Sweazey
Nov 1, 2022
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The Metaverse Will Make Disney Stars Out of All Of Us
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October 2022
An Imaginary Case Study Where Gap Launches World's Best Blockchain Token Loyalty and Referral Program
In the words of Gene Wilder "Come with me and you'll be in a world of pure imagination"
McKenna Sweazey
Oct 25, 2022
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An Imaginary Case Study Where Gap Launches World's Best Blockchain Token Loyalty and Referral Program
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If Moda Operandi Had Been a Blockchain Company Originally….
Kickstarter meets high fashion meets measuring consumer demand
McKenna Sweazey
Oct 10, 2022
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If Moda Operandi Had Been a Blockchain Company Originally….
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My Vanity + Youtuber Nikkie Tutorials Are Why I Think Oculus is Beauty Content’s Next Big Play
What can I say, I’m coming around to the headset
McKenna Sweazey
Oct 3, 2022
2
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My Vanity + Youtuber Nikkie Tutorials Are Why I Think Oculus is Beauty Content’s Next Big Play
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September 2022
Web3 Scorecard r1 - Louis Vuitton
Ok, I’m not actually giving out grades, but let’s put a critical lens on our assessment of their Web3 marketing efforts.
McKenna Sweazey
Sep 27, 2022
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Web3 Scorecard r1 - Louis Vuitton
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